Vanessa hudgens hot #04

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BCBG Max Azria is a highly trendy and sophisticated fashion brand that has become hugely popular on the LA trend scene. With a number of celebrities and style icons often seen wearing clothing and accessories by the brand, it is attractive in the fashion industry due to the chic, glamorous and high style edge it has to offer.

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The brand was founded in 1989 by designer and business expert who entered into the world of fashion designing women's clothes in Paris. Knowing the market and recognising that America was where his clothes would likely be popular, Azria relocated to the United States and in 1989, BCBG was launched.

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The new brand was a lifestyle label aimed at the modern woman and it produced a range of clothing and accessories which combined Parisian chic with all American spirit and a strong hint of European appeal. The brand has steadily grown in popularity and recognition and is now one of the hottest labels to be seen adorned in.

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BCBG Max Azria watches are part of the accessories collection and are reflective of a highly trendy sense of fashion, worn by those who lead an exciting, ever changing and dynamic lifestyle.

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You can certainly see why BCBG watches are a firm favourite in Hollywood; with expressive and creatively designed models, these are watches that make the ultimate style statement yet are highly versatile and never fail to impress. Some watches incorporate aesthetic features such as sleek white or black leather straps complimented by uniquely shaped and detailed diamante embellished dials. Others have exquisitely and vibrantly coloured ruched straps for an added feminine touch and maintaining that high trend factor. BCBG watches are incredibly varied in design and style as the brand strongly believes that the watches are like jewellery pieces - each with a unique personality and serve a functional purpose but add just the right touch of decoration and wow factor to your look.

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BCBG Max Azria watches represent the ever changing and evolving style of today's contemporary fashion. The brand also designs watches to suit every style personality ranging from chic and sophisticated to edgy and eclectic. With celebrities including Megan Fox, Vanessa Hudgens and Lauren Conrad all fans of the BCBG Max Azria brand, you can immediately see how the label is right at the forefront of fashion and looks set to become even more prominent on the style scene in the forthcoming seasons.

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